Google Adsense Ads Non Targeted

Google Adsense Web Site Help

Once in awhile on some sites where we trying to make money with Google Adsense the ads that appear are not at all relevant to the site’s topic. Of course if the ads do not match the blog / site’s topic your CTR will be very low.

For some unknown reason the Googlebot will zero in on a word which is only found once in the article and not the main keywords which we are targeting. Since we took the time to write quality content we do not want to spend time rewriting the article.

Luckily, there is a solution which we found on the Adsense Help Center.

Adsense Tips

We can suggest to Google that certain sections of our text and html are more important than others or tell the Googlebot that some sections are less important by inserting some code in our page.

Place the following code HTML tags around the content containing the keywords to emphasize it:

<!-- google_ad_section_start -->
<!-- google_ad_section_end -->

You can not put this code just around one word. You need to place a significant amount of text in between the code to get good results.

Or to have the Google Adsense Crawler ignore the portion of text with the irrelevant keyword use the code below:

<!-- google_ad_section_start(weight=ignore) -->
<!-- google_ad_section_end -->

You can place the code more than once on a page. But Google gives their usual disclaimer:

“However, please be aware that we can’t guarantee results, and that it may take up to 2 weeks before our crawlers take into account any changes you’ve made to your site.”

Warning do not place this code only around your Google Adsense Code. There must be content in between the two lines of code.

Leave a comment

Your email address will not be published. Required fields are marked *